'MAILBOX' AD AGAINST SEN. MARY LANDRIEU HIGHLIGHTS FAMILIES ROCKED BY OBAMACARE

◼ Levi Russell, a spokesman for the group, told Breitbart News that the "Mailbox" ad feels different from other staid commercials because it "cuts through the hyper-political talking points around Obamacare and connects with the heart.

"Real people are hurting. Real people are losing access to their family doctor or finding their insurance plan cancelled out from under them. We want to share that frustration and anxiety, and get past the latest smoke screen from [White House spokesman] Jay Carney," he continued. "Far too often, conservatives tend to spend too much time on the numbers, facts, and stats, and not enough time on the personal impact of the issues we engage on. The reality is there are millions of Obamacare victims, and this ad connects us with them, rather than the latest CBO report."